Shrink WordPress images automatically: WebP, AVIF, and smaller files on upload.
ShortPixel is the long-running standard for WordPress image optimization: install the plugin, drop in an API key, and every upload gets compressed with optional WebP or AVIF versions served to supporting browsers. The credit model is unusually fair — one credit per image no matter how many thumbnails WordPress generates — and one-time packs that never expire make it cheap for sites with a fixed backlog to chew through. The free tier of 100 credits a month covers small blogs; busier media libraries will want the $3.99 Small plan or a credit pack. Processing happens in ShortPixel's cloud, which keeps your server light but means optimization pauses if the connection drops. Against Imagify and Smush it wins on format support and flexible pricing rather than raw compression ratios. For WordPress owners chasing Core Web Vitals without touching a line of code, ShortPixel remains the default recommendation. Scores on this page are research-based, compiled from official pricing pages and public user feedback.
Pricing: Free 100 credits/mo; Small $3.99/mo (7,000 images); one-time packs from $19.99 — check official site · Vendor: ShortPixel
ShortPixel is the long-running standard for WordPress image optimization: install the plugin, drop in an API key, and every upload gets compressed with optional WebP or AVIF versions served to supporting browsers. The credit model is unusually fair — one credit per image no matter how many thumbnails WordPress generates — and one-time packs that never expire make it cheap for sites with a fixed backlog to chew through. The free tier of 100 credits a month covers small blogs; busier media libraries will want the $3.99 Small plan or a credit pack. Processing happens in ShortPixel's cloud, which keeps your server light but means optimization pauses if the connection drops. Against Imagify and Smush it wins on format support and flexible pricing rather than raw compression ratios. For WordPress owners chasing Core Web Vitals without touching a line of code, ShortPixel remains the default recommendation. Scores on this page are research-based, compiled from official pricing pages and public user feedback.
Free 100 credits/mo; Small $3.99/mo (7,000 images); one-time packs from $19.99 — check official site. Prices change — check the official site for the latest.
Shrink WordPress images automatically: WebP, AVIF, and smaller files on upload.
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